A successful, digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete, company analysis and audit includes your site and campaign’s research for getting a clear understanding of your industry. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider, digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that guarantees the support of your business needs and objectives. It also allows us to set and define appropriate aims and goals which plays an important role in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques for an accurate analysis of your business, customers and competition. At the end of our analysis and audit, we submit a comprehensive report on our findings, which includes clear and informed recommendations about the next steps to take.
Ongoing performance strategy
The information presented in our reports gives you complete transparency and can subsequently enhance your ongoing, performance-optimizing strategy.
Projects optimizing behavior
We’re able to effectively plan projects while optimizing behavior via enterprise technology. All are tailored to be as effective as possible to meet the business needs and commercial objectives of each of our clients.
We offer real time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some of the useful features within our analytics program include: custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, plus many more services dependent on what your company requires.
“Thank you for all the hard work. The site looks amazing and thank you for going over and above to make sure we knew what was going on all the way through. Your design team was a pleasure to work with and your design process made it easy for us to go step by step and quickly move the project forward on time. Thank you and good luck! www.tenderbox.co.ke”
Director /Consultant - Tenderbox.co.ke
“Thank you for the work you did with the rebrand. We have been getting very good feedback on the new website, corporate brochure, letterheads, logos and business cards. The web site in particular is proving very beneficial. Having a mobile enabled site with a fully integrated content management system is proving to be very useful, and also proving to be a key marketing tool to help us compete for new business. Once again, many thanks for your help and support throughout the entire process”
Executive Director - Samto Fitness
“In our case, there was no business without the site! Webscreations Design was the only company that within the first meeting made me feel very confident and comfortable that they understood and could produce what we envisioned. It’s been a terrific experience working with them. I have never had to ask twice for answers and when delivered, they always made sense! The finished product is far superior than I imagined!”